Today I’m joined on the podcast by the reigning North American and International tree climbing champion, Krista Strating. We dive deep into what it takes to compete at a high level, how she got into the trade, why tree climbing competitions are so important, the changing role of women in arboriculture, teaching the younger generation, and much, much more. This is gonna be good!
Show Notes:
Krista on Instagram
Krista on Facebook
Climb High, Work Smart, Read More.
– Treemuggs
I’ve seen it time and time again. We get started on a big tree, we get going at a good pace, working away steadily for a couple of hours, and then we have the tendency to sort of extrapolate out the day based on the current pace. But inevitably we hit the wall. It’s a physical wall, you are tired and sore, but more importantly, it’s a mental wall. Now, for his part, in this particular tree, I don’t think James knew he would hit that wall. He had never climbed that long before in one tree.
In this episode we look at the mindset of a climber, when it’s going really good, and when things are not so good. How do you keep it together when you hit the wall?
Climb high, Work smart, Read more.
– Treemuggs
Today on the podcast we explore some fundamental aspects of how we price our services in this industry. This is a very complex topic, and there is a lot of disagreement out there, so I want to start off by saying that I am no expert. I haven’t “figured it all out”. But I do have some thoughts.
Pricing is serious business, seriously. To paraphrase Winston Churchill, “Pricing is a riddle, wrapped in a mystery, inside an enigma.” The truth is, the biggest companies in the world struggle with pricing. For real.
In this episode we explore time-based vs. value-based pricing. This single piece of content may be the most important thing that I have put out to-date. It’s only 20 minutes long, super digestible, and very applicable. Please, if you run a tree service, or tree care business, give this short little episode a chance. It just might change the way that you think about the work that we do.
– Patrick
Breaking The Time Barrier by Mike McDerment
In this episode, the original MonkeyBeaver himself reveals some of his secrets for filming and editing tree work, and storytelling on Youtube. We dive deep into just how much grit and determination is required to stick with it, when you’re part-way through a tree job and it seems like it would be so much easier to just put the cameras away and get the job done!
We also talk about his backstory, where his work ethic and passion for tree work came from, how he dealt with having all of his tree gear stolen, as well as his entrepreneurial tendencies and need to be independent. And then we follow that up with the MonkeyBeaver belt and monkeybeaver.com, and his advice for his younger self. You are going to love these stories, trust me!
August Hunicke on Youtube
August Hunicke on Instagram
Climb high, Work smart, Read more.
– TreeMuggs
This is the behind-the-scenes story of the development of the Rope Wrench, from the godfather of SRT himself, Mr. Kevin Bingham. From the initial idea that led to the F8 Revolver, to online collaboration that produced the ZK-1, to licensing the Wrench to ISC and refining the tool to produce the shiny ZK-2, this is the inside scoop that few have heard.
We also dive deep into the backstory of how Kevin got into climbing, where innovation comes from, Kevin’s ideas for bike-based tree care services, some current projects, as well as where he sees the industry heading into the future. I know you will enjoy listening to Kevin’s stories!
– Original F8 Revolver Thread on Treebuzz.
– Original video from 2008 showing the basic usage of the F8 Revolver. Longer video from 2009.
– Kevin’s ‘HighStepper’ video with his new retractor reel knee ascender.
– Kevin’s old bike-based tree service video.
Climb high, Work smart, Read more.
– TreeMuggs